Our Policies
At Flow Hypopressives, we are committed to providing a safe, professional, and transparent experience for all clients and website visitors.
This page contains important information about how we operate, how we collect and protect your personal information, the terms governing the use of our website and services, and your rights as a client. We encourage you to read these policies carefully before using our website, booking a class, workshop, or consultation, or participating in any of our Hypopressive programmes.
Our policies are designed to ensure compliance with applicable UK laws and regulations while helping us maintain the highest standards of client care, privacy, and professional practice.
If you have any questions regarding any of the policies listed below, please do not hesitate to contact us.
Available Policies
Privacy Policy
Cookie Policy
Website Terms of Use
Booking Terms and Conditions
Exercise Disclaimer
Health and Safety Information
Data Protection Policy
Last updated: June 2026
Privacy Policy
Effective Date: June 2026
Business Name: Flow Pilates and Hypopressives
Contact Email: sue@flowpilatesandhypopressives.com
Contact Telephone: 07999546848
Introduction
At Flow Hypopressives, we are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our services, attend classes, visit our website, or contact us.
We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We may collect the following information:
Personal Information:
Name
Email address
Telephone number
Postal address (if required)
Emergency contact details
Health Information
As part of delivering Hypopressive training safely and effectively, we may collect relevant health information, including:
Medical history relevant to exercise participation
Pregnancy or postnatal status
Previous surgeries
Pelvic floor concerns
Musculoskeletal conditions
Other health information you choose to share
Health information is classified as special category data and is handled with additional care and security.
Website Information
When you visit our website, we may collect:
IP address
Browser type
Device information
Website usage data through cookies and analytics tools
How We Use Your Information
We use your information to:
Provide Hypopressives classes and coaching services
Assess suitability for exercise participation
Communicate regarding bookings and appointments
Send service-related updates
Process payments
Maintain client records
Respond to enquirie
Improve our services and website
Where you have provided consent, we may also send marketing communications about classes, workshops, and special offers.
Legal Basis for Processing
We process personal data under one or more of the following legal bases:
Performance of a contract
Compliance with legal obligation
Legitimate business interests
Your explicit consent (particularly for health information and marketing communications)
You may withdraw consent at any time.
Sharing Your Information
We do not sell your personal information.
We may share your information with:
Payment processing providers
Booking and scheduling software providers
Professional advisers (such as accountants or insurers)
Regulatory authorities where required by law
All third-party providers are required to keep your information secure and confidential.
Data Storage and Security
We take appropriate measures to protect your personal data, including:
Secure password-protected systems
Encrypted digital storage where appropriate
Restricted access to client records
Regular review of data security procedures
Data Retention
We retain personal information only for as long as necessary to provide our services and comply with legal obligations.
Client records may be retained for up to seven years following the end of our professional relationship unless a longer retention period is required by law.
Your Rights
Under UK GDPR, you have the right to:
Access your personal data
Correct inaccurate informatin
Request deletion of your data
Restrict processing
Object to processing
Withdraw consent
Request transfer of your data where applicable
To exercise any of these rights, please contact us using the details provided above.
Cookies
Our website may use cookies to improve user experience and analyse website traffic.
You can control or disable cookies through your browser settings.
Complaints
If you have concerns about how we handle your personal data, please contact us first so we can address the issue.
You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO):
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Website: ico.org.uk
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be published on our website with the updated effective date.
Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact:
Flow Pilates and Hypopressives
sue@flowpilatesandhypopressives.com
07999546848
COOKIE POLICY
Last Updated: June 2026
This Cookie Policy explains how Flow Pilates and Hypopressives (“we”, “us”, “our”) uses cookies and similar technologies on our website http://flowpilatesandhypopressives.com.
By continuing to use our website, you consent to the use of cookies as described in this policy, unless you choose to disable them through your browser settings or cookie preferences.
1. What Are Cookies?
Cookies are small text files placed on your computer, tablet, or mobile device when you visit a website.
Cookies help websites function effectively, improve user experience, remember preferences, and provide information about how visitors use a website.
Cookies cannot be used to identify you personally unless combined with other information.
2. How We Use Cookies
We use cookies to:
· Ensure the website functions correctly.
· Remember your preferences and settings.
· Improve website performance and user experience.
· Understand how visitors use our website.
· Monitor website traffic and analytics.
· Support online booking and enquiry forms where applicable.
3. Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the operation of the website and cannot be switched off in our systems.
Examples include cookies that:
· Enable website security features.
· Remember cookie consent choices.
· Allow users to navigate the website.
Without these cookies, some parts of the website may not function properly.
Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting anonymous information.
Examples may include:
· Number of website visitors.
· Pages viewed.
· Time spent on the website.
· Sources of website traffic.
We may use services such as:
· Google Analytics
· Website hosting analytics
These cookies help us improve the website and the services we provide.
Functional Cookies
These cookies allow the website to remember choices you make, such as:
· Language preferences.
· Saved settings.
· Form completion preferences.
These cookies provide enhanced functionality and personalisation.
Marketing Cookies
If used, these cookies may track your browsing activity across websites to provide relevant advertising and marketing communications.
Examples may include:
· Facebook Pixel
· Instagram advertising tools
· Google Ads tracking
Marketing cookies will only be used with your consent.
4. Third-Party Cookies
Some cookies may be placed by third-party services that appear on our website.
Examples may include:
· Embedded videos
· Social media content
· Online booking platforms
· Analytics providers
These third parties have their own privacy and cookie policies, and we encourage you to review them.
5. Managing Cookies
You can manage or delete cookies through your web browser settings.
Most browsers allow you to:
· View stored cookies.
· Delete cookies.
· Block cookies entirely.
· Block cookies from specific websites.
Please note that disabling cookies may affect website functionality.
Useful information about managing cookies can be found through your browser’s help section.
6. Cookie Consent
When you first visit our website, you may be presented with a cookie banner requesting your consent to the use of non-essential cookies.
You may:
· Accept all cookies.
· Reject non-essential cookies.
· Customise your cookie preferences.
You may change your preferences at any time through the cookie settings available on the website.
7. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices.
Any updates will be posted on this page with a revised “Last Updated” date.
8. Contact Us
If you have any questions about our use of cookies, please contact:
Flow Pilates and Hypopressives
Email: sue@flowpilatesandhypopressives.com
Website: http://flowpilatesandhypopressives.com
Address: 9 St Annes Road, Framingham Earl, Norwich, NR14 7TH
WEBSITE TERMS OF USE
Last Updated: June 2026
Welcome to the website of Flow Pilates and Hypopressives (“we”, “us”, “our”). By accessing and using this website, you agree to be bound by these Terms of Use. If you do not agree with these terms, please do not use this website.
1. About Us
This website is operated by:
Business Name: Flow Pilates and Hypopressives
Email: sue@flowpilatesandhypopressives.com
Website: http://flowpilatesandhypopressives.com
Location: 9 St Annes Rd, Framingham Earl, Norwich, NR14 7TH
2. Use of This Website
You may use this website for lawful purposes only. You agree not to:
· Use the website in any way that breaches applicable laws or regulations.
· Attempt to gain unauthorised access to the website or its systems.
· Introduce viruses, malware, or other harmful material.
· Copy, reproduce, or distribute website content without permission.
· Use the website in a manner that could damage, disable, or impair its operation.
We reserve the right to restrict or terminate access to the website if these terms are breached.
3. Health and Exercise Information
The information provided on this website is for educational and informational purposes only and is not intended to replace medical advice, diagnosis, or treatment.
Hypopressive exercise may not be suitable for everyone. Users should seek advice from a qualified healthcare professional before beginning any exercise programme, particularly if they:
· Are pregnant
· Have recently given birth
· Have uncontrolled hypertension
· Have a hernia
· Have undergone recent surgery
· Have a medical condition affecting participation in exercise
Participation in any exercise programme is undertaken entirely at your own risk.
4. No Medical Advice
Nothing on this website constitutes medical, physiotherapy, or healthcare advice.
Any information provided regarding pelvic floor dysfunction, prolapse, diastasis recti, breathing patterns, posture, hernias, or other health conditions is general in nature and should not be relied upon as a substitute for professional medical assessment.
If you have concerns about your health, please consult an appropriate healthcare professional.
5. Booking Services
Where services, courses, workshops, consultations, or classes are available for booking through this website:
· Bookings are subject to availability.
· Additional booking terms and conditions may apply.
· Payment may be required before attendance.
· Cancellation and refund policies will be communicated during the booking process.
We reserve the right to refuse bookings where appropriate.
6. Intellectual Property
All content on this website, including but not limited to:
· Text
· Logos
· Branding
· Graphics
· Images
· Videos
· Course materials
· Downloadable resources
is owned by or licensed to us and is protected by copyright, trademark, and intellectual property laws.
You may:
· View website content for personal use.
· Download resources where expressly permitted.
You may not:
· Reproduce or distribute content without written permission.
· Use our materials for commercial purposes.
· Modify or create derivative works from our content.
7. Limitation of Liability
To the fullest extent permitted by law, we shall not be liable for:
· Any injury, loss, or damage arising from reliance on website content.
· Any indirect or consequential loss.
· Business interruption.
· Loss of data.
· Loss of profits.
Nothing in these terms excludes liability for death or personal injury caused by negligence where such liability cannot legally be excluded.
8. Third-Party Links
This website may contain links to third-party websites.
We are not responsible for the content, availability, privacy practices, or accuracy of information on third-party websites and do not endorse them unless expressly stated.
Users access third-party websites at their own risk.
9. Website Availability
We aim to keep the website available and functioning correctly at all times. However, we do not guarantee uninterrupted access and may suspend, withdraw, or amend the website without notice.
We are not liable if the website is unavailable for any reason.
10. Privacy
Your use of this website is also governed by our Privacy Policy and Cookie Policy.
Please review these documents to understand how we collect, store, and process personal information.
11. Changes to These Terms
We may update these Terms of Use from time to time.
Any changes will be published on this page and will take effect immediately upon publication.
Continued use of the website after changes are posted constitutes acceptance of the revised terms.
12. Governing Law
These Terms of Use are governed by the laws of England and Wales.
Any disputes arising from the use of this website shall be subject to the exclusive jurisdiction of the courts of England and Wales.
13. Contact Us
If you have any questions regarding these Terms of Use, please contact:
Flow Pilates and Hypopressives
Email: sue@flowpilatesandhypopressives.com
Website: http://flowpilatesandhypopressives.com
Booking Terms and Conditions
1. General
These Terms and Conditions apply to all Hypopressive classes, workshops, courses, one-to-one sessions, online sessions, and related services provided by Flow Pilates and Hypopressives.
By booking or attending a session, you agree to these Terms and Conditions.
2. Booking and Payment
· Full payment must be received before attendance unless otherwise agreed.
· Bookings are confirmed only upon receipt of payment.
· Prices may be amended at any time but will not affect existing confirmed bookings.
3. Cancellation by Participant
Group Classes
· Cancellations made more than 24 hours before the class may be transferred to another available session.
· Cancellations made within 24 hours of the class are non-refundable.
Courses and Workshops
· More than 14 days’ notice: full refund less any non-refundable booking fees.
· 7–14 days’ notice: 50% refund.
· Less than 7 days’ notice: no refund.
One-to-One Sessions
· At least 24 hours’ notice is required to reschedule.
· Sessions cancelled with less than 24 hours’ notice may be charged in full.
4. Cancellation by the Business
The business reserves the right to cancel or reschedule sessions due to illness, insufficient attendance, venue issues, or circumstances beyond reasonable control.
Where a session is cancelled by the business, participants will be offered an alternative session or full refund.
5. Health and Safety
Participants are responsible for ensuring they are medically fit to participate.
Participants must:
· Complete any required health questionnaire honestly.
· Inform the instructor of any changes to their health.
· Follow instructions provided during sessions.
· Stop exercising if they experience pain, dizziness, discomfort, or any unusual symptoms.
6. Pregnancy and Medical Conditions
Participants with medical conditions, recent surgery, pregnancy, postnatal considerations, or other health concerns should seek advice from an appropriate healthcare professional before participating.
7. Limitation of Liability
Participation is undertaken at the participant’s own risk.
The instructor shall not be held liable for any injury, loss, damage or illness sustained during or as a result of participation, except where caused by proven negligence.
Nothing in these Terms excludes liability for death or personal injury caused by negligence or any other liability that cannot legally be excluded under English law.
8. Online Sessions
Participants are responsible for:
· Ensuring they have adequate space to exercise safely.
· Using suitable equipment and flooring.
· Ensuring their internet connection is adequate.
The business cannot be held responsible for technical issues beyond its control.
9. Course Materials
Any course materials provided remain the intellectual property of the instructor and must not be copied, distributed or reproduced without permission.
10. Photography and Marketing
Photographs or videos will only be used for promotional purposes with the participant’s explicit consent.
Participants may withdraw consent at any time.
11. Data Protection
Personal information will be processed in accordance with the business Privacy Policy and Data Protection Policy.
12. Complaints
Any complaints should be submitted in writing to [Email Address]. The business will endeavour to respond within 14 days.
13. Governing Law
These Terms and Conditions are governed by the laws of England and Wales.
Exercise Disclaimer
The information, instruction, and exercises provided in this Hypopressives course are intended for educational and general fitness purposes only and are not a substitute for medical advice, diagnosis, or treatment.
By participating in this course, you acknowledge that you are voluntarily engaging in physical activity and accept full responsibility for your health and wellbeing. While Hypopressive exercise is generally considered low impact, all exercise carries some risk of injury or adverse effects.
You should consult your doctor, physiotherapist, or other qualified healthcare professional before starting this course if you:
Are pregnant or have recently given birth.
Have a diagnosed medical condition.
Have undergone recent surgery.
Have uncontrolled high blood pressure, cardiovascular disease, or respiratory conditions.
Experience pain, dizziness, shortness of breath, or any other concerning symptoms during exercise.
Participants should work within their own abilities, stop immediately if they experience discomfort or symptoms that concern them, and seek appropriate medical advice when necessary.
The course provider accepts no liability for any injury, loss, damage, or health complication that may result from participation in this course, except where such liability cannot be excluded by law.
By enrolling in and participating in this course, you confirm that you have read, understood, and accepted this disclaimer and that you are responsible for determining whether the exercises are suitable for your individual circumstances.
Health & Safety Information
Your Safety Is Our Priority
At Flow Hypopressives, your health, safety, and wellbeing are our highest priorities. Hypopressive exercise is a low-impact postural and breathing-based method designed to improve core function, posture, breathing mechanics, and pelvic floor health. However, as with any form of exercise, participation carries some level of risk and may not be suitable for everyone.
Please read the following information carefully before taking part in any class, course, workshop, or online programme.
Before You Participate
All participants should complete a health questionnaire before starting a Hypopressives programme. You should seek advice from your GP, physiotherapist, consultant, midwife, or other qualified healthcare professional before participating if you:
Are pregnant.
Have recently given birth.
Have undergone recent abdominal, pelvic, spinal, or thoracic surgery.
Have a hernia or are awaiting hernia surgery.
Have uncontrolled high blood pressure.
Have a cardiovascular or respiratory condition.
Have glaucoma or other eye conditions affected by pressure changes.
Have severe pelvic organ prolapse symptoms.
Experience dizziness, fainting, or balance issues.
Have any medical condition that may affect your ability to exercise safely.
Medical clearance may be requested before participation where appropriate.
During Exercise
Please stop exercising immediately and seek medical advice if you experience:
Chest pain.
Dizziness or fainting.
Severe shortness of breath.
Unusual heart palpitations.
Severe abdominal or pelvic pain.
Significant worsening of prolapse symptoms.
Any symptom that causes concern.
Participants should exercise within their own capabilities and never force any position, breathing pattern, or posture that causes pain or discomfort.
Pregnancy
Hypopressives are not suitable during pregnancy unless specifically adapted and supervised by a practitioner appropriately trained in pregnancy-specific Hypopressive techniques and following medical guidance.
If you become pregnant during a programme, please inform your instructor immediately.
Postnatal Participation
Following childbirth, participants should ensure they have received appropriate medical clearance and feel physically ready to resume exercise. Individual recovery times vary, and modifications may be recommended based on delivery type, symptoms, and healing progress.
Hernias, Prolapse and Medical Conditions
Many people seek Hypopressives to support symptoms associated with pelvic floor dysfunction, diastasis recti, prolapse, or hernias. However, Hypopressives should not be considered a medical treatment or cure.
Participation should always be discussed with your healthcare professional where a diagnosed medical condition exists.
Online Classes and Home Practice
If participating online:
Ensure you have sufficient space to move safely.
Exercise on a stable, non-slip surface.
Wear comfortable clothing that allows unrestricted breathing and movement.
Follow instructions carefully.
Stop if you experience discomfort, pain, dizziness, or any unusual symptoms.
You are responsible for maintaining a safe exercise environment when practising at home.
Instructor Responsibilities
Your instructor will:
Provide clear and safe exercise instruction.
Encourage participants to work at their own level.
Offer modifications where appropriate.
Maintain professional standards and confidentiality.
However, participants remain responsible for monitoring their own health and informing the instructor of any relevant medical conditions, injuries, changes in health status, or pregnancy.
Emergency Procedures
In the event of an emergency during an in-person session, appropriate first aid measures will be taken, and emergency services contacted where necessary.
Participants are encouraged to provide accurate emergency contact information as part of their registration.
Acceptance of Risk
By participating in any class, course, workshop, or programme, you acknowledge that you understand the nature of physical exercise, accept the inherent risks involved, and agree to take responsibility for your own health and wellbeing during participation.
If you have any questions about whether Hypopressives are suitable for you, please contact us before booking and seek advice from your healthcare professional where necessary.
Data Protection Policy
Business Name: Flow Pilates and Hypopressives
Policy Owner: Susan Hoadley
Effective Date: June 2026
Review Date: June 2027
1. Policy Statement
Flow Pilates and Hypopressives is committed to protecting the privacy and security of personal information entrusted to us by clients, prospective clients, suppliers, and website users.
This policy outlines how personal data is collected, stored, processed, retained, and disposed of in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
All personal data will be handled lawfully, fairly, transparently, and securely.
2. Scope
This policy applies to all personal data processed by Flow Pilates and Hypopressives, including information collected through:
· Client registration forms
· Health questionnaires
· Class bookings
· Email correspondence
· Telephone enquiries
· Website contact forms
· Social media communications
· Payment and invoicing systems
3. Types of Data Collected
Personal Data
The business may collect:
· Full name
· Address
· Telephone number
· Email address
· Emergency contact details
· Attendance records
· Payment information
Special Category Data
The business may collect health-related information necessary for the safe delivery of Hypopressive exercise instruction, including:
· Medical conditions
· Previous injuries or surgeries
· Pregnancy or postnatal information
· Pelvic health concerns
· Other health information voluntarily disclosed by clients
Health information is classified as Special Category Data and is afforded additional protection.
4. Data Protection Principles
The business will ensure personal data is:
1. Processed lawfully, fairly, and transparently.
2. Collected for specified, legitimate purposes.
3. Adequate, relevant, and limited to what is necessary.
4. Accurate and kept up to date.
5. Retained only for as long as necessary.
6. Processed securely.
7. Managed in a way that demonstrates accountability.
5. Lawful Basis for Processing
The business processes personal data under one or more of the following lawful bases:
Contract
To provide classes, consultations, workshops, and related services.
Legal Obligation
To comply with legal, accounting, insurance, and regulatory requirements.
Legitimate Interests
To manage and improve the business and maintain client relationships.
Consent
For:
· Collection of health information.
· Marketing communications.
· Use of photographs, videos, or testimonials where applicable.
Clients may withdraw consent at any time.
6. Security Measures
The business will implement appropriate security measures, including:
Electronic Records
· Password-protected devices.
· Secure cloud storage where applicable.
· Strong passwords and multi-factor authentication where available.
· Regular software and security updates.
Paper Records
· Stored securely in a locked cabinet or secure location.
· Access restricted to authorised individuals only.
Access Control
Only those requiring access to personal data for legitimate business purposes may access such information.
7. Data Sharing
The business does not sell or rent personal information.
Personal data may be shared with:
· Booking software providers
· Payment processing providers
· Accountants and professional advisers
· Insurers where necessary
· Regulatory or legal authorities where required by law
Any third-party providers are expected to maintain appropriate security standards.
8. Data Retention
Personal data will only be retained for as long as necessary.
The business will generally retain:
Client Records and Health Questionnaires
Up to seven years following the last client interaction.
Financial Records
A minimum of six years in accordance with HMRC requirements.
Marketing Consent Records
Until consent is withdrawn.
When retention periods expire, records will be securely deleted or destroyed.
9. Data Subject Rights
Individuals have the right to:
· Access their personal data.
· Request correction of inaccurate information.
· Request deletion of personal data where appropriate.
· Restrict processing.
· Object to processing.
· Withdraw consent.
· Lodge a complaint with the Information Commissioner’s Office (ICO).
Requests should be submitted in writing to the business owner.
10. Data Breach Procedure
A personal data breach includes accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access to personal data.
If a breach occurs:
1. The breach will be identified and contained as quickly as possible.
2. The nature and scope of the breach will be assessed.
3. Details will be recorded in a breach log.
4. Individuals affected will be notified where required.
5. The ICO will be notified where legally required, normally within 72 hours of becoming aware of the breach.
6. Steps will be taken to prevent recurrence.
11. Staff and Contractor Responsibilities
Any staff members, contractors, or assistants engaged by the business must:
· Maintain confidentiality.
· Follow this policy.
· Report any suspected data breach immediately.
· Access personal data only where necessary for their role.
12. Website and Online Activity
The business website may use cookies and analytics tools to improve website performance and user experience.
Any personal data collected online will be handled in accordance with the Privacy Policy.
13. Policy Review
This policy will be reviewed annually or sooner if:
· Data protection legislation changes.
· Business practices change significantly.
· A data breach or compliance issue occurs.
14. Contact Details
Questions regarding this policy should be directed to:
Business Name: Flow Pilates and Hypopressives
Owner: Susan Hoadley
Email Address: sue@flowpilatesandhypopressives.com
Telephone Number: 07999546848
Accessibility Statement
Our Commitment
At Flow Hypopressives, we are committed to ensuring that our website is accessible and inclusive for all visitors, regardless of ability, technology, or circumstances.
We believe everyone should be able to access information about our services, courses, and resources with ease and dignity.
Accessibility Features
We aim to make our website accessible by:
Using clear and simple language wherever possible.
Providing a logical and consistent website structure.
Maintaining readable font sizes and sufficient colour contrast.
Ensuring content can be navigated using a keyboard where possible.
Making our website compatible with commonly used screen readers and assistive technologies.
Designing pages to be responsive across desktop, tablet, and mobile devices.
Using descriptive headings and page titles to improve navigation.
Ongoing Improvements
We are continually working to improve the accessibility and usability of our website and welcome feedback from users to help us identify areas for improvement.
While we strive to follow recognised accessibility best practices, some content or third-party services may not yet fully meet accessibility standards. We are committed to addressing any issues brought to our attention wherever reasonably possible.
Alternative Formats
If you experience difficulty accessing any information on this website or require information in an alternative format, please contact us and we will do our best to provide the information in a suitable format.
Contact Us
If you encounter any accessibility barriers while using our website, or if you have suggestions on how we can improve accessibility, please contact:
Flow Hypopressives
Email: sue@flowpilatesandhypopressives
We aim to respond to accessibility-related enquiries as quickly as possible and will make every reasonable effort to resolve issues promptly.
Statement Review
This Accessibility Statement is reviewed periodically to ensure it remains accurate and reflects any updates to our website or accessibility practices.
Last updated: June 2026